Thursday, November 27, 2008

Front Page of Frederick News Post!!

Frederick Bike Repair
11 North Wisner St Frederick MD
http://frederickmdmobilebikerepair.wordpress.com

Featured on the Front Page of the Frederick News Post!!



Now how do you think the Frederick News Post found out about my two young friends who asked me to help them start a bicycle repair business and publicize it?

The Newspapers look in Google themselves for ideas about stories that they can use in the local newspaper. Someone at the Frederick News Post found out about Frederick Bike Repair from the online press release I promoted in the WEB2.0 search engines and directories (which is exactly how and why http://frederickmdmobilebikerepair.wordpress.com Ranks at the very top of Google™
Actually I mis spoke... http://frederickmdmobilebikerepair.wordpress.com Fills the entire page of Google Search Results!!!

FNP screen shot

There's only 3 entries in Google™ that AREN'T Frederick Bike Repair!

Call David Bruce Jr at 301 363-8206

Tuesday, November 4, 2008

SEM = Search Engine Marketing

Search Engine Marketing aka Internet Advertising


What exactly IS Search Engine Marketing?

When you look for a product/ service/ something you need online, what do you do?

You look it up in a search engine, Google™ is the biggest search engine on the planet. OK, so what do you see when you look up a company or to find out who in your area performs the service, provides the product you so desperately seek?

If you've just stumbled onto this RSS feed and remember to subscribe to Local Business Blogs via Email to ensure you can enjoy the latest post(s).

You see a SERP


A What?
A S.E.R.P. is a search engine results page.

And that my friend, is a "listing". It consists of less than 200 characters (including the spaces between those characters). Not 200 words, 200 characters is about a sentence and a half.

In a Google serp, you only get a sentence and a half to describe what it is your selling...That is all you get!


So what does Frederick Web Promotions do?

We manipulate what Google says about your product or service, that's what.

We "Sell the Sizzle, not the Steak!" and we do it in less than 200 characters... that's the most important part.

So what's the rest if manipulating Google™ to say what we want Google™ to say... "by that you're implying that there is something else."

Yup.

We get YOUR company website to rank in the top ten, often in the top 3, sometimes in the #1 spot in Google™


And there's more (you knew that didn't you?)


Frederick Web Promotions often gets your company website listed 2, 3 or 4 times on the FRONT PAGE of Google™

Wanna see?


Call David Bruce Jr at 301 363-8206

Saturday, November 1, 2008

New Business Blogs for Frederick MD clients

Now Frederick Web Promotions is using wordpress blogs in addition to blogspot blogs.

This is part of an entire WEB2.0 strategy for promoting local Frederick County Maryland Businesses.

Wordpress blogs have different attributes that Google™ likes and helps Frederick Area Businesses achieve MULTIPLE rankings in the top ten Google™ Results pages.

Examples to date:

http://frederickmdupholstery.wordpress.com/

http://frederickmdmobilebikerepair.wordpress.com/

http://frederickmdmoving.wordpress.com/

Will keep you posted to demonstrate just how amazingly effective this advertising tactic actually is.


Call David Bruce Jr at 240 644-7530

Wednesday, October 8, 2008

Web Design or Web Development is NOT an ad campaign

There are some very specific differences between the following disciplines:

  • Web Design

  • Web Development

  • Database driven shopping cart sites

  • Fancy Flash graphic websites


  • All of the above are Utterly USELESS if you're company/ corporate site isn't getting the right kind of traffic.


    So.. what is meant by the *Right Kind of Traffic?*

    People who really want to buy what your selling... can't get any simpler than that!

    How does one go about accomplishing EXACTLY that?

    We have to divide and conquer first.

    STEP ONE - Get the site to rank in Google
    rank? rank where? rank how?

    keywords, or more than likely for your specific business, keyword phrases

    And to select those... we have to think like your potential customer thinks.

    What precisely is your prospect going to type into Google to find what ever wonder widget is going to make their life easier?

    What wonder widget is going to make their sales go thru the roof (if your widget is a Business to Business Product or Service like mine is)


    Ok, then you've chosen some keyword phrases... now what?

    STEP TWO -

    ..so we're ready to edit the copy on your existing corporate site???

    Nope, not even

    If not... what?

    WEB 2.0 tactics that's what.

    How does Google decide who gets to be #1 TOP DOG for a search term?

    Quality incoming links that point to your existing corporate site.



    How do you find these?


    OK, so we get some External Sites that are also Quality Incoming Links...so now we...

    NOPE NOT YET


    STEP THREE -
    Sales Copy

    HeadLines... Sell the Sizzle & not the Steak

    Edit the sales copy in 150 character increments... that's the "Bait on the End of your Hook" is.

    Web Design geeks can't sell their way out of a paper bag....

    Listen to me carefully now...

    That 150 or so characters that Google uses to describe your company is:

  • All U GET

  • It's also the MOST VALUABLE "Real Estate" you have access to to sell

  • You try to sell everything and you'll end up selling NOTHING

  • Unless you're WALMART, you'd better pick your battles carefully


  • If you manage a company weather it's a Mom n Pop family biz or a Corporate Juggernaut of a firm... if you market ANYTHING... and you find this line of thought intriguing...

    Email David Bruce of Frederick Web Promotions
    RIGHT NOW

    davidbruce@frederickwebpromotions.com

    Call Right Now, before your competitors read this blog...

    Call Options:
    David Bruce 240 644-7530

    Wednesday, August 20, 2008

    More Business Blogs are better the websites Proof

    This is an election year.

    Blogs became unbelieveably popular for political bashing between the two major parties.

    Google noticed this.

    Google bought Blogger.com


  • A conventional website can take as long as six weeks for Google to index.


  • A blog can get indexed as quickly as 24 hours


  • A blog Frederick Web Promotions does for you can get indexed as fast as 8 hours.

    Frederick Web Promotions has been there, done that, and bought the tee shirt

    Want Proof to illustrate how powerful a blog is for publicity?

    Frederick Web Promotions does PR work for free for Frederick's own Mission of Mercy

    What is Mission of Mercy?

    Mission of Mercy, a nonprofit organization, seeks to restore dignity to all people by being an instrument of "healing through love". based on an innovative volunteer-based model, M of M is able to treat large numbers of patients with active and retired medical professionals


    Go to http://google.com

    type in:

    Frederick Mission of Mercy

    You'll get these Google Results:

    http://www.google.com/search?hl=en&q=Frederick+Mission+of+Mercy&btnG=Google+Search

    The top two listings are the official Mission of Mercy websites
    the next EIGHT are specficly targeted to promote the fact that the Mission of Mercy director; Linda Ryan, told me she needs a volunteer dentist more than any thing else.

    All Google 'garnered' from the *official* Mission of Mercy website is the street address... not particularly useful if you're in need of a dentist...

    What Frederick Web Promotions does for YOU is to get Google to say what YOU WANT Google to say!

    Results 1 - 10 of about 86,000 for Frederick Mission of Mercy. (0.30 seconds)


    From Frederick Mis...


    Call David Bruce Jr at 240 644-7530

    Wednesday, August 6, 2008

    Blogs outperform Websites- here's local proof

    Frederick Web Promotions services many local Maryland Companies providing Top Ten Google Results for the keywords and keyword phrases that YOUR customers type in to find YOUR companies products/services.

    Frederick Web Promotions has a proven track record...

    Verifiable results.

    Go to Google.com

    type in:

    Frederick Airport Transportation

    What you get is this:

    http://www.google.com/search?hl=en&q=Frederick+airport+transportation



















    What you see here is that the blogs I made for City Cab Frederick are outperforming the City Cab main website.

    Business Blogs are hot... Google loves em, and I want your taxi company to have one.

    Call David Bruce Jr at 240 315-1515
    email me at davidbruce@frederickwebpromotions.com

    http://www.frederickwebpromotions.com


    Call David Bruce Jr at 240 315-1515

    Thursday, July 10, 2008

    Your Company site still needs a blog

    From the desk of: David Bruce Jr of Frederick Web Promotions


    Even if your company already has a corporate website, a company website, you still need a blog.

    A 'corresponding business blog'.

    Why?

    Multiple entries in Google / Yahoo search results pages

    In the verbiage of Search Engine Optimization (SEO, nerds love acronyms)
    Search Engine Results Pages (or s.e.r.p.s) are what your prospective customers see in Google.

    That 200 or so characters (including spaces & punctuation)are the only bait at your disposal to land that big fish.

    This is valuable real estate in advertising terms

    An axiom in the real estate business is the top three things important to real estate are:

    1. Location
    2. Location
    3. Location


    The top ten Google listings for the keyword(s) or keyword phrases your prospective clients are going to see ARE THE MOST VALUABLE web REAL ESTATE you could think of

    Take a client of Frederick Web Promotions:


    need I say more?

    Call David Bruce Jr Now:
    240 644-7530
    email davidbruce@frederickwebpromotions.com
    http://frederickwebpromotions.blogspot.com



    Call David Bruce Jr at 301 363-8206