Thursday, December 15, 2011

on-page or off page SEO ? which works the best or should we be optimizing for both?

on-page or off page SEO ? which works the best or should we be optimizing for both?
    • David Brown they're both important. So Both ;) You'd probably get more help if you shared a link or gave an overview of your problem. #justsayin

    • Dan Caplouski I have a test with 2 sites which siteA is only onpage / siteB is only off page / siteC is both and site C is leading the way lol

    • Sherin Varghese So you will get the answer Soon after Experimentations!! lol

    • David Bruce Jr. My specialty is local Seo but my battletesting shows off page is twice as important as on page

    • David Bruce Jr. Of course I did not mean to say ignore On-Page SEO, but a dozen 'web designers" who purport to perform SEO have come to me, crying the blues about wanting me to 'fix it', all of them told their clients 'you only need to optimize your site'... interestingly, ZERO of them ranked in Google, would you really want to hire and SEO who cant get themselves to rank

    • William Cross The short answer: both. That said, start with on-page, and spend more time on off-page.

Call David Bruce Jr at

240 397-9804

Monday, July 11, 2011

What Tone Should Your Blogging Voice Be?

What "voice" do I recommend you use when blogging?
In my not so humble opinion, blogging is NOT stuffed shirt, it is coloquial, it's a conversation...
the reason it's so effective is due to it NOT being "same old/ same old"
You *could* argue that a blogger is less than a journalist, it's somehow "messy", almost "blue collar", and you'd be right... I'm saying that's WHY it works.
There are 2 and only 2 reasons people buy ANYTHING from a salesperson:
  1. They Like You
  2. They Wanna Be Like You
(Thank You Tony Robbins and N.L.P.)
Why is the "tone" of my blogging style so aggressive? Almost caustic?
I'm "knockin em dead" with Blue Collar, brick n mortar storefront small business operations, local contractors, doctors, lawyers, Mom n Pop Stores (it's like taking candy from a baby, the competition is asleep at the switch)

If I want to get corporate accounts, it was suggested to me that middle level corporate managers
Wont hire you in less they believe you're capable of eating your young.
What they're looking for is to hire an SEO consultant who will eviscerate the competition, slay all opponents (after all it's their job on the line if they hire me and they get lukewarm results
... gotta see an ROI from what  they implement or they're headed for the unemployment line
And I've got a problem... you guys need what I offer.. almost no one understands what it is they're purchasing from me (damn few people line up to put their entire marketing success or failure in the hands of one guy that they don't know)
I've got to demonstrate that this tactic will work, Look at my competitors SEO websites:
they all look about the same, dont' they?
there is no way to determine which ones are snake oil
When I look at my competitors, I get the distinct impression they're saying to our prospects:
Trust me, I've been doing this for a long time

...umm, Twitter has only been around for how long? 4 years?
For how long has Facebook been the dominant method of marketing, rendering all other methods impotent?
About a year and a half

Results or Excuses... if you read my blogs, I actually show you how to do this yourself... it's time consuming, if you really wanna do this on your own: have at it
Now if you have a business to run... and want a professional hired killer/ pit bull/ special forces to "eliminate your competitors"
From Conan The Barbarian (I am a guy hence the testosterone filled analogies)
What is best in life?
  1. Crush your enemies
  2. See them driven before you
  3. Hear the lamantation of thier women
A Facebook Business Page is only as good as it's fans participation/ involvement/ engagement.
Turning OFF your Facebook page wall is not only counter productive... it's ranking suicide.
You've got to find something of value to offer your fans if you are to ever hope to get them to post, participate, engage.
For our Facebook Business Page we offer $100 worth of Free, no strings attached, one on one local SEO consulting.. we will continue to do so until we reach 1000 Facebook Fans.
One way of looking at this would be to describe this as a "gimmick", a bribe... I do NOT counsel stooping to being disengeneous, if you offer value, offer something your readership can actually USE, if you put money in their cash registers... does that sound like a gimmick to you?
Free Help With Facebook Marketing, Free Help with Local SEO, Free Help with becoming a Google Authority website for fans of
David Bruce Jr
240 397-9804
Local Google Advertising Strategist David Bruce Jr of Frederick Web Promotions

Free 1 Hour of SEO Consulting For Facebook Fans of Frederick Web Promotions
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Monday, January 3, 2011

Company Websites Just Sit There, Company Blogs DO SOMETHING

Almost every company has a website, here is why you need to add a blog to your company website.

Here's why every company needs to add a "supporting blog" to it's website and an inexpensive way to add one for only $200, see post footer below.

Static conventional websites "look pretty", they don't "do anything"
Company Blogs broadcast via RSS feed, because of that, a blog will utterly destroy a conventional website in Google ranking.

Blogs "do stuff", websites just "sit there"

Supporting Blogs

Of all the options available to you to improve your company websites position in Google, none are as effective as adding a supporting blog to your existing company website.

Why? Because blogs qualify for inclusion to a very important subset of Google's ranking algorithm: "Query Deserves Freshness". In plain English, a blog is a news press release, it gets "extra credit" from Google,
There are 3 main subsets to the complex scoring system Google uses to determine ranking:

  1. PageRank
  2. TrustRank
  3. Query Deserves Freshness
Google's index is so vast it cannot be human edited, a mathematical algorithm assigns a "score" to determine relevance and ranking. In its original form, Google counted the total number of OTHER websites that carry YOUR website link on it. It also counts the total number of OTHER websites that mention yours.

There is little you can do TO your website to get OTHERS to add YOUR link to it's website.

Yes We Are For Hire

Social Media Profile Creation and How To Use Social Media Consulting
8hrs of 1 on 1 face time to teach you how to out perform your competitors on social media $700 in Frederick Maryland and Montgomery County Maryland. Client List Testimonials available upon request. Consulting includes creating profiles and optimizing them specifically to improve your company website’s ranking in Google.
NOTE: we do not accept everybody that requests our services, the first hour is free to determine if we want to accept you and if we can do anything for you. We do not accept a client if we don’t think we can do something for you.
Supporting Business Blog creation: $500
Got a company website but don’t have a company blog? Frederick Web Promotions can set up your company blog seo optimized using the Wordpress blogging platform and optimize that to perform in Google search results for $500. Consulting rate $100 hour, it takes 5 hours to set up a WordPress blog and SEO the blog.

Supporting Business Blog using this Google Blog platform: $200
Blogger blogs are owned and operated by Google, we all want something from Google, do we not?
It behooves us to use the tools Google offers us for free: you wouldn't want to show up at a Chevy convention driving a Ford, would you?

Blogger blogs are easier to set up and require less work, therefore we charge less to set yours up
Google Places ranking starting from $2400 annually to $12000 annually.
Full portfolio displaying current rankings of existing clients, a proven track record, don’t take our word for any of this… call each one of our customers and ask them. Phone numbers and contact emails available on request.
Managed Company Facebook Pages $500 Month and up
Ghost write content for the supporting blogs we create, get each of them to rank in Google and create content for your company Facebook page and get the company Facebook Page we create and manage for your company to rank in Google:
$1000 upfront: between $500 month and $1000 month for retainer fee and content creation/management. Fee’s vary depending on the competitiveness of your target market. We can hit any target, some targets are harder to hit than others.
Typical Fee is $15000 annually ideally for criminal lawyers, divorce attorneys that want to dominate the local search pages for the geographical area they practice law in.
National SEO Rankings: fees vary depending on competitiveness of the selected keyword phrase. Fees range from $1,000 per month to $10,000 per month (depending on the strength of the competition)
Local Google Advertising Strategist David Bruce Jr of Frederick Web Promotions

240 397-9804

Call David Bruce Jr at

240 397-9804